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This is the challenging part and often requires the most time and effort. They became famous through Dan Brown’s best-selling novel “Angels and Demons”.Īmbigrams used as word marks must be visually appealing and easy to read.

They are often incorporated in logos because they have point rotation symmetry and look the same when flipped 180 degrees. Ambigrams are a special type of word/figurative marks.

Match the letters and highlight similaritiesĪ lot of companies use ambigrams in their branding, including Deutsche Bank, the online travel agency Opodo or the consumer electronics company Sonos.

In this tutorial, we will demonstrate the different steps involved in creating an ambigram and the best approach to designing one. We have created a tutorial on the subject in time for the first “Ambigram Day”. However, creating an ambigram requires a good deal of artistic talent and careful preparation. They add a modern, tasteful and contemporary touch to designs. All Rights Reserved.Ambi-what? You have no clue what an ambigram is? That’s a shame really because ambigrams are special. You can decorate the top of a small wooden or cardboard box with an ambigram.īy Wendy Petti of Math Cats. They make great presents! You can turn them into ornaments or a mobile. * Design ambigrams for friends, family members, or teachers. * Visit Erich Friedman's wordplay page, to enjoy many clever ambigrams displaying different kinds of symmetry.

We used a drawing program to rotate a copy of each letter 180 degrees.Ĥ) We put our version of "math cats" together and colored it so that it still looks the same upside-down. We drew an H and C almost like the ambigram generator did. Our first tries didn't look much like A's or T's. We finally chose the yellow pair.ģ) We thought we'd try writing the A and T in lowercase letters. Our first two S's didn't look much like M's when rotated. We didn't really like the S and M so we tried some other ways which weren't as tilted. You can use them for ideas and then try different ways to write or combine the letters. The ambigram generator will create a a version of your word(s) which looks the same when rotated 180 degrees.Ģ) The letterings designed by the ambigram generator are just rough suggestions. We'll use the two words "math cats" as an example:ġ) Type your word or words in the ambigram generator at the website. Here is how you can get started in designing your own ambigrams.

An ambigram is a word or words written to look exactly the same when turned upside-down.Ĭlick here to try another math craft with rotational symmetry.